Exchange Rate Card 2007
View the Advertising Specifications PDF| 1X | 3X | 6X | 9X | 12X | |
| Four-Color Covers | |||||
| Inside Front | $5,110 | $4,849 | $4,600 | $4,340 | $4,089 |
| Inside Back | $4,870 | $4,625 | $4,385 | $4,135 | $3,898 |
| Back | $5,345 | $5,075 | $4,810 | $4,545 | $4,275 |
| Four-Color Display Ads | |||||
| 2-Page Spread | $7,130 | $6,770 | $6,415 | $6,060 | $5,700 |
| 1 Page | $4,035 | $3,835 | $3,640 | $3,435 | $3,230 |
| 2/3 Page | $3,365 | $3,030 | $2,860 | $2,695 | $2,525 |
| 1/2 Page | $2,445 | $2,200 | $2,080 | $1,955 | $1,835 |
| 1/3 Page | $1,855 | $1,765 | $1,715 | $1,630 | $1,530 |
| 1/6 Page | $1,479 | $1,405 | $1,375 | $1,310 | $1,275 |
| 1/9 Page | $1,175 | $1,055 | $1,025 | $970 | $935 |
| Two-Color Display Ads | |||||
| 2-Page Spread | $5,760 | $5,214 | $4,940 | $4,667 | $4,394 |
| 1 Page | $3,395 | $3,085 | $2,930 | $2,775 | $2,620 |
| 2/3 Page | $2,670 | $2,435 | $2,315 | $2,195 | $2,075 |
| 1/2 Page | $2,195 | $2,005 | $1,910 | $1,815 | $1,720 |
| 1/3 Page | $1,590 | $1,460 | $1,395 | $1,331 | $1,265 |
| 1/6 Page | $1,070 | $1,000 | $954 | $915 | $875 |
| 1/9 Page | $830 | $780 | $750 | $725 | $695 |
| Black-and-White Display Ads | |||||
| 2-Page Spread | $5,465 | $4,919 | $4,6450 | $4,372 | $4,099 |
| 1 Page | $3,100 | $2,790 | $2,635 | $2,480 | $2,325 |
| 2/3 Page | $2,375 | $2,140 | $2,020 | $1,900 | $1,780 |
| 1/2 Page | $1,900 | $1,710 | $1,615 | $1,520 | $1,425 |
| 1/3 Page | $1,295 | $1,165 | $1,100 | $1,036 | $970 |
| 1/6 Page | $775 | $705 | $659 | $620 | $580 |
| 1/9 Page | $535 | $485 | $455 | $430 | $400 |
| Four-Color Marketplace Ads* | |||||
| $840 | $755 | $699 | $630 | $545 | |
| Black-and-White Billboard Ads* | |||||
| 1/8 Page | $635 | $579 | $545 | $489 | $440 |
| 1/12 Page | $495 | $470 | $425 | $380 | $345 |
| 1/24 Page | $315 | $295 | $270 | $245 | $220 |
*Space is not commissionable.
All rates shown are per issue for advertising placed within a 12-month period. Add 10% to base rate for preferred ad location. Preferred ad locations for less than full page ads are at the publisher's discretion.
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