Exchange Rate Card 2007

View the Advertising Specifications PDF

	1X	3X	6X	9X	12X
Four-Color Covers
Inside Front	$5,110	$4,849	$4,600	$4,340	$4,089
Inside Back	$4,870	$4,625	$4,385	$4,135	$3,898
Back	$5,345	$5,075	$4,810	$4,545	$4,275
Four-Color Display Ads
2-Page Spread	$7,130	$6,770	$6,415	$6,060	$5,700
1 Page	$4,035	$3,835	$3,640	$3,435	$3,230
2/3 Page	$3,365	$3,030	$2,860	$2,695	$2,525
1/2 Page	$2,445	$2,200	$2,080	$1,955	$1,835
1/3 Page	$1,855	$1,765	$1,715	$1,630	$1,530
1/6 Page	$1,479	$1,405	$1,375	$1,310	$1,275
1/9 Page	$1,175	$1,055	$1,025	$970	$935
Two-Color Display Ads
2-Page Spread	$5,760	$5,214	$4,940	$4,667	$4,394
1 Page	$3,395	$3,085	$2,930	$2,775	$2,620
2/3 Page	$2,670	$2,435	$2,315	$2,195	$2,075
1/2 Page	$2,195	$2,005	$1,910	$1,815	$1,720
1/3 Page	$1,590	$1,460	$1,395	$1,331	$1,265
1/6 Page	$1,070	$1,000	$954	$915	$875
1/9 Page	$830	$780	$750	$725	$695
Black-and-White Display Ads
2-Page Spread	$5,465	$4,919	$4,6450	$4,372	$4,099
1 Page	$3,100	$2,790	$2,635	$2,480	$2,325
2/3 Page	$2,375	$2,140	$2,020	$1,900	$1,780
1/2 Page	$1,900	$1,710	$1,615	$1,520	$1,425
1/3 Page	$1,295	$1,165	$1,100	$1,036	$970
1/6 Page	$775	$705	$659	$620	$580
1/9 Page	$535	$485	$455	$430	$400
Four-Color Marketplace Ads*
	$840	$755	$699	$630	$545
Black-and-White Billboard Ads*
1/8 Page	$635	$579	$545	$489	$440
1/12 Page	$495	$470	$425	$380	$345
1/24 Page	$315	$295	$270	$245	$220

*Space is not commissionable.

All rates shown are per issue for advertising placed within a 12-month period. Add 10% to base rate for preferred ad location. Preferred ad locations for less than full page ads are at the publisher's discretion.