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Vikings and Farmers
August 16, 2010
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Certainly a leader needs a clear vision of the organization and where it is going, but a vision is of little value unless it is shared in a way so as to generate enthusiasm and commitment. Leadership and communication are inseparable. You can't have one without the other.
-Claude I. Taylor

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"Executives who excel at execution resemble Nordic Vikings, who attacked when they saw an unprotected spot and retreated when they realized they couldn't win, maneuvering their longboats toward the next opportunity."  Offering insights for contemporary leaders, Donald Sull, in his Harvard Business Review article, "Are You Ready to Rebound?" (March 2010) continues...

"Once Vikings seized a bit of land, however, they often remained to farm it.  Over time, they came to value the security of protecting what they had more than the adventure of pursuing new opportunities.  Organizations are susceptible to a similar dynamic.  As a business matures, early entrepreneurs may leave for new adventures or settle into safe routines at the firm.  New employees join the company for its perceived stability, not for adventure.  What started as a Viking outpost becomes a farming community.  Firms need farmers, of course.  But companies with too few Vikings on the payroll struggle to execute with sufficient urgency."




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Displaying 1 Comment
Nirmal Kumar Ghosh
Shishu Vikash Kendra
 Kolkata, West Bengal, India
08/22/2010 04:06 am

A leader leads the community . Where will a leader do work without community ? So a leader is combined with community .


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